Photo: Corinne Cumming / EBU
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Finland’s Eurovision contestants drew millions to their screens over the weekend, with the Grand Final broadcast reaching approximately 2.6 million viewers on Yle TV1, according to data from Finnpanel.
The average viewership throughout Saturday night was 1.7 million. Online streams on Yle Areena, Yle.fi and the Yle app totalled over 500,000. The spike in interest followed the qualification of both Finnish acts: Erika Vikman and KAJ, to the final in Basel, Switzerland.
Vikman finished 11th with her entry Ich Komme, while KAJ, a Finland-based Swedish-speaking group representing Sweden, placed fourth. Both acts had previously advanced from their respective semi-finals earlier in the week.
“Finland has clearly become one of the most exciting countries in the Eurovision arena. We’ve found our own voice through bold choices in the New Music Competition,” said Anssi Autio, Yle’s head Eurovision producer. “UMK26 is already well underway, and it’s going to be a great show.”
The first semi-final, featuring KAJ, aired Tuesday and reached 1.5 million people, with an average audience of 808,000. It was streamed 390,000 times online. The second semi-final on Thursday, which saw Vikman qualify, reached 1.6 million viewers with a 930,000 average and 470,000 online streams.
The 2025 Eurovision Song Contest was held in Basel, Switzerland. Both Finnish entries gained attention internationally and domestically, with public enthusiasm contributing to record online and television figures.
Next year’s Finnish national selection, UMK26, is expected to build on this momentum with continued emphasis on artist identity and creative risk.
HT
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Source: www.helsinkitimes.fi
